Around the Maldives
A Luxury Travel Agency with 20+ years of collective experience, specializing in providing personalized services to the esteemed clients, ensuring their travel becomes a lasting memory. Like pearls, the gemstone of the sea, the Maldives provide a picture-perfect backdrop for an unforgettable getaway.
Services Provided
— Brand Research
— Identity Design
— Brand Guidelines
— Web Design
— Development
— Custom Lettering
— Editorial Design
Introduction
With years of experience & knowledge in the hospitality industry, the founders approached us for branding their new venture.
Together with the founders, we positioned Around the Maldives as a Luxury Travel Agency, providing the services to the topnotch customers, seeking to explore the beauty of Maldives with a personalised touch and experience.
Brand Research
Our branding research started looking around & across Maldives for inspiration and we finally hooked ourselves into Three Elements:
Wave • Maldivian Traditional Boat • Compass
1. Wave - The beauty of Maldives is in its calm waves that crash on the reef and wash ashore to the beaches.
2. Maldivian Traditional Boat (Dhoani Dhirunba) - The magnificent sea covering 99% of Maldives is sailed by the traditionally built boats by the craftsmen.
3. Compass (Samuga) - Finding your way around Maldives which is just 1% land needs a lot of reliance on the Compass.
Our team sat down with this three elements & burnt the oil, to bring something that's Maldivian, but modern & yet luxurious. The perfect combination led us to come with this brand logo.
Digital Focus
Selecting the colors, brand typography and coming up with the brand collaterals, we had to put a lot of throught process as this is a product at digital space.
The favicon itself had us giving the most micro attention to detail, so that it communicates and bring the sense of trust to the product.
“You all have truly captured exactly what we had in mind! Not only are we delighted with the exceptional work you have done, but our clients and customers are also thoroughly impressed with our brand thanks to your efforts. It's truly remarkable to witness the positive impact your work has had on our audience.”
Naeem
— Deputy Managing Director, Around the Maldives
